Rushing through the obligations of life’s events and merchandising…
Today is mother’s day in the USA. It is a nice day where you get to thank mom for putting up with all the stuff you did the other 364 days of the year. The reality is everyday should be mothers day; you respect them and appreciate what they do, did, or have done in your life.
What I noticed today is many of the events we celebrate today for holidays or sporting and cultural events have roots with good and noble causes and historical truths that we bastardize with the banner of commercialism and make what should be a wonderful moment and over the top pile of hype whose smell doesn’t change from what it really is, even though through the magic of advertising, marketing and/or shaming the herd of consumers – people all participate and somehow the capitalists think that if they put more hype upon the pile – the smell of crap will somehow turn into perfume.
In the holy books I only heard of one miracle where wine was made from water. I don’t recall any one that had crap turning into gold that had a lovely floral scent – except for perhaps a bathroom commercial on modern television with some CGI special effects.
Today, we went to church, had a moment where the mothers that have passed away were honored and the living ones as well. Then the priest addressed the secular or “hallmark holiday.”
I didn’t think anything of it until we stopped at the diner and there was a line of people out the door. Why? Because it is mothers day, and society is so conditioned that you have to spend time with your mother this day and take her out to dinner. I am not sure if the restaurant was expecting less, or if they planned for a lot and even more showed up? What I know is that I stood around waiting, and when we got to the table, we waited, spent time…in a few hours the food came…but all the while I was thinking, why does the USA put such value on events and some idea that you need more, more, more to have a good holiday.
The same efx is happening in professional sports and entertainment. I often wonder, “why are people paying money to support teams and entertainers that really don’t need the money, and giving them more?” Why do so many people pay more money for “officially” licensed merchandise? I say, “if a team wants me to wear their jersey, make it fair priced, cut out the licensing fees and I will be happy to purchase and wear one. My problem is I understand the licensing fees for such a shirt and how much of a ridiculous mark up goes into them. For that money, the teams and entertainers should pay the wearer for using their merchandise as a sort of walking billboard.
But the overdoing of holidays, rushing to go to some hyped event, only to have it over and gone in a few hours – and still be dumb enough to go back and pay more money the next year to do it all over again – appears to be some unique American silliness.
I can deal with goofy, but not silly.